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HB 392

Generally revise laws related to creation of profitable family video content featuring minor children

2025 Regular Session Introduced by Katie Zolnikov

Montana law now regulates monetized video content featuring minors, requiring parental consent, earnings protections, and working condition standards to prevent child exploitation.

Chapter Number Assigned
#communications(seealso:informationtechnology) #discriminationandhumanrights #familylaw(seealso:minors) #liability(seealso:remedies;torts) #minors(seealso:familylaw)
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Bill Summary · HB 392

Legislative bill overview

HB 392 revises Montana law to regulate the creation and monetization of video content featuring minor children, establishing rules around parental consent, earnings protection, and working conditions. The bill appears designed to prevent exploitation while allowing families to create content professionally.

Why is this important

Child safety advocates and parents have raised concerns about "kidfluencers" and family vlogging, where children's images and activities are monetized without adequate protections. This bill addresses a gap in labor and child protection laws by setting standards for an industry that largely operates unregulated.

Potential points of contention

  • Parental authority vs. child protection: The bill must balance parental rights to direct family content with independent protections ensuring children aren't exploited by their own parents
  • Earnings and control: Questions about how much income must be set aside for children, who controls accounts, and what happens if parents misuse funds remain complex
  • Enforcement and definitions: Determining what constitutes "profitable family video content" and how to enforce rules across multiple platforms presents practical challenges
  • First Amendment concerns: Some argue restrictions on family content creation raise free speech questions, particularly regarding parental decisions about their children

Compiled from official sources — confirm details with the bill’s official record.

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