Bill
SD 2431
Overview: SD 2431, An Act relative to prohibiting billboard advertisements of non-prescription marijuana, House concurred, Introduced on March 10, 2025.Purpose and Intent: This bil
Overview: SD 2431, An Act relative to prohibiting billboard advertisements of non-prescription marijuana, House concurred, Introduced on March 10, 2025.
Purpose and Intent: This bill aims to restrict the advertising of non-prescription marijuana products on billboards throughout the state. The primary goal is to limit the exposure of these products to the general public, especially minors, and to reduce the normalization of recreational marijuana use.
Key Provisions:
- Prohibits the placement of any billboard advertisements for non-prescription marijuana or marijuana-infused products
- Applies to both commercial and non-commercial billboard displays
- Establishes penalties for violations, including fines and potential license revocation for advertisers
Affected Parties and Impacts: This legislation would primarily impact marijuana retailers, dispensaries, and other businesses involved in the non-prescription marijuana industry, as they would be prohibited from using billboards to promote their products. It may also affect the revenue of billboard owners and operators who currently generate income from these types of advertisements.
Procedural and Timeline Considerations: The bill has passed the House and is now awaiting consideration in the Senate. If enacted, the billboard advertising ban would likely take effect within 6 months to allow businesses time to adjust their marketing strategies.
Compiled from official sources — confirm details with the bill’s official record.
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