Bill
HD 315
Summary of HD 315: An Act relative to cannabis marketing OverviewHD 315 is a proposed bill that seeks to regulate the marketing and advertising of cannabis and cannabis-derived pro
HD 315 is a proposed bill that seeks to regulate the marketing and advertising of cannabis and cannabis-derived products in the state. The main intent of the legislation is to establish guidelines and restrictions around how cannabis businesses can promote and market their products to consumers.
The bill includes the following key elements:
Advertising Restrictions: The bill would prohibit cannabis businesses from engaging in certain types of advertising, including:
Mandatory Labeling and Disclosures: Cannabis products would be required to include clear labeling of THC and CBD content, as well as warnings about potential health risks and age restrictions.
Limited Marketing Channels: The bill would limit cannabis businesses to advertising only through certain approved channels, such as their own company websites and publications targeted to adult consumers.
Fines and Penalties: Violations of the marketing regulations could result in significant fines for cannabis businesses, as well as the potential suspension or revocation of their operating licenses.
If passed, HD 315 would have the following impacts:
Cannabis Businesses: Marijuana cultivators, manufacturers, and retailers would need to carefully review and adjust their marketing practices to comply with the new restrictions. This could increase compliance costs and limit their ability to reach potential customers.
Consumers: The labeling and advertising requirements could provide more transparency for cannabis consumers, helping them make more informed purchasing decisions. However, the limits on marketing channels may reduce consumer awareness of available products.
General Public: The bill aims to reduce the exposure of cannabis advertising, especially to youth, in an effort to curb underage use and mitigate potential public health impacts.
HD 315 was introduced in the state legislature on November 29, 2025 and has been referred to the Joint Committee on Cannabis Policy for further consideration. If the committee approves the bill, it would then move to a vote by the full state House and Senate. The governor would have the final say on whether to sign the legislation into law.
Compiled from official sources — confirm details with the bill’s official record.
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