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Bill

A 5025

OPEN Bill Number - Has Not Been Assigned

2026-2027 Regular Session

The bill requires AI-generated images to include clear provenance disclosures, labels, and latent content information to inform users about origins and generation processes.

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WeVote Research Nonpartisan
Bill Summary · A 5025

Overview

A 5025 (Session 222, New Jersey) titled the "AI Image Disclosure Act" addresses the provenance data, manifest disclosures, and latent disclosure of certain AI-generated content. The bill aims to establish disclosure and transparency requirements related to artificial intelligence–generated images, with a focus on informing consumers and users about the origins and characteristics of such content.

Purpose and intent

  • Improve transparency around AI-generated images by requiring disclosure of provenance information.
  • Ensure that images produced or manipulated by AI systems can be clearly identified as such.
  • Provide users with information about the origins, data sources, and processing used to generate or alter images.
  • Mitigate potential confusion or deception in contexts where AI-generated content may be indistinguishable from human-created images.

Key provisions and changes

  • Disclosure of provenance data: The bill mandates that certain AI-generated images include metadata or accompanying information that identifies the image as AI-generated and provides details about the model or tool used, the training data considerations (to the extent feasible), and potential limitations of the content.
  • Manifest disclosure requirements: The act requires a visible manifest or label associated with AI-generated images, informing consumers that the image was produced or significantly altered by AI.
  • Latent disclosure: Provisions may require disclosure of latent content or transformations produced by AI, including the presence of latent diffusion, generative processes, or other hidden steps that affected the final image.
  • Scope of applicability: The bill likely targets images used in commerce, digital content, advertising, or other public-facing contexts where provenance and authenticity are relevant.
  • Compliance mechanisms: Establishes enforcement mechanisms, potential penalties for noncompliance, and a timeline for implementing the disclosure requirements.
  • Exclusions or carve-outs: There may be specified exemptions (e.g., for user-generated content not primarily driven by commercial intent, research settings, or where disclosures would be impractical or violate other laws).

Who or what would be affected

  • Creators and publishers of AI-generated or AI-modified images, including artists, marketers, advertisers, and content platforms.
  • Digital marketplaces, social media platforms, stock image libraries, and any site or service displaying AI-generated imagery.
  • Developers and operators of AI image generation tools and workflows that produce images for public or commercial use.
  • Consumers and end-users who view or purchase AI-generated images and have a right to know the origin and processing behind the content.

Procedural and timeline aspects

  • Compliance deadlines: The bill would specify effective dates for when disclosures must be implemented, potentially with phased compliance for different entities.
  • Enforcement: Provisions for regulatory oversight, potential penalties or corrective actions, and submission of annual or periodic reports.
  • Public guidance: Requirement for the relevant agency to issue rulemaking, guidance, or FAQs to assist with implementation.
  • Interaction with existing laws: Provisions may reference alignment with consumer protection, advertising disclosures, and data privacy statutes, as well as any preemption or coordination with federal standards.

Potential impact and considerations

  • Increased transparency may boost consumer trust and reduce deceptive presentation of AI-generated imagery.
  • Burdens on platforms and creators to implement metadata, labeling, and latent disclosures.
  • Possible cost implications for compliance, tooling, and content moderation.
  • Ambiguities regarding the exact scope, definitions of "AI-generated," "provenance data," and what constitutes adequate latent disclosure—subject to regulatory rulemaking.

If you’d like, I can tailor this summary to focus on a particular audience (e.g., policymakers, industry stakeholders, or general consumers) or add a section comparing to related state or federal initiatives.

Compiled from official sources — confirm details with the bill’s official record.

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